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64 MSM MALAYSIA HOLDINGS BERHAD WHO WE ARE STATEMENT & DISCUSSION BY OUR LEADERS HOW WE OPERATE
ANNUAL INTEGRATED REPORT 2021

IN CONVERSATION WITH OUR

GROUP CHIEF EXECUTIVE OFFICER

We offered flood-assistance such as contract cleaners to
help with the clean-up of the affected houses, and additional
compassionate leave to affected employees. In addition,
insurance policies for all employees have been updated during
the year with extra benefits including coverage for spouse.

Apart from taking care of our affected employees,
MSM extended sympathy to the affected public and
provided tangible help to state and country-wide flood centres
that were affected with prompt food aid. Over 5,000kg of
Gula Prai refined sugar was handed over to be distributed
to flood victims in Klang Valley, Pahang, Kelantan,
and Terengganu through several temporary relief centres and
mosques to help over 221 flood affected families of all races
and religions.
Wherever we operate, we practice an inclusive business with
the view that communities around our business environment
should benefit from our existence through employment
and efforts to enhance livelihoods. MSM Prai’s involvement
in mangrove planting during the year, in collaboration with
Penang’s Department of Environment, is a great example of
MSM working hand-in-hand with the local inshore fishermen
community to protect inland shores and sustain fish OVER 5,000KG OF GULA PRAI
populations.

MSM Group also mindfully contributes to grow opportunities REFINED SUGAR WAS HANDED
for future generations through educational support. We run an
annual “Back-to-school” programme for school-going children OVER TO BE DISTRIBUTED TO
of lower income households in the community and also
help create a nurturing environment within schools by FLOOD VICTIMS IN KLANG
sponsoring water coolers and meals. We also sponsor
children of employees from lower income brackets VALLEY, PAHANG, KELANTAN,
with tuition fees at primary, secondary and even full
scholarships at professional degree qualification levels. AND TERENGGANU THROUGH
Through the Prodigy programme that was launched in
July 2021, we target to provide young graduates with SEVERAL TEMPORARY RELIEF
avenues for continuous development via on-the-job training,
soft skills training, expert coaching, and a chance to be part CENTRES AND MOSQUES
of Keluarga MSM. We are also playing an active role through
MSM Foundation via the USM Penang Steering Committee. TO HELP OVER 221 FLOOD
AFFECTED FAMILIES OF ALL

RACES AND RELIGIONS.